Overall I’m a fairly positive person. It would be hard to succeed in sales without being so. But I am so tired of hearing about “the economy”: unemployment is up, the national deficit is astronomical, investors are not investing, the economy shows no growth, the sky is falling, etc.
Guess what? My sales improved considerably over the past couple months in spite of “the economy”. As a matter of fact, I’m not quite sure any more what “the economy” is. Is it some behemoth monster? Is it something so depressed it needs to see a shrink or take medication? Is it a political term? Is it the end of the world? I’m just not sure.
That leads me to my next irritation, the people writing about “the economy”. I am a former publisher of Nashville Business Journal, so I have a pretty good understanding of covering business news. Being a pro-business publication we always strived to publish what was good with business.
I think the reporters who cover business, outside of industry publications like The Wall Street Journal and maybe some major metropolitan papers, don’t really have a clue how “the economy” works. Most of them wouldn’t do any better at reading financial statements than they would at reading Chinese. Maybe they better learn both because the way our debt is going financial statements may be in Chinese soon.
So in spite of “the economy” that we read about, hear about, or see reports about; some people are actually succeeding these days. Yes I know it’s hard to believe because you aren’t near as likely to find news reports about this. I guess that coverage just doesn’t sell, which would be bad for “the economy”.
So here’s my advice, create your own “personal economy”. Maybe you should just name it “your name here’s economy”. For instance if someone ask what I think about “the economy”, I’ll just say I don’t know and I don’t care (except I do pray for those truly suffering from insufficient funds to live decently). But I can tell you a lot of good things about “Kev’s economy”.
“Kev’s economy”, while it may not be quite as good as it used to be, is doing all right. That’s because “Kev’s economy” does it’s best to avoid thinking about “the economy”. “Kev’s economy” depends on Kev getting out and hustling his butt off to find the business and make sales. “Kev’s economy” will not be relying on any government handouts or bailouts. “Kev’s economy” relies on hard work, intelligent choices, and frugality. “Kev’s economy” works by not spending more than it’s taking in also.
So maybe “the economy” should pay attention to “Kev’s economy”, or for that matter “Bill’s economy”, “Sue’s economy”, etc. Of course if that was the case I doubt those alleged business reporters wouldn’t likely cover it.
And maybe that’s the best thing that could happen!
What do you think? How’s your economy?